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Ten Must Have Wardrobe Pieces

MGarcia — Wed, 26 May 2010 16:28:55 +0000

Stylish new dresses from Wishes.

Let’s face it – as women, our clothing often makes a statement about us long before we speak for ourselves. Fashion trends come and go, but there are certain wardrobe pieces no women should be without. Stocking your wardrobe with these ten timeless items will mean that unheard statement is always positive.
1. Little Black Dress: No women should be without one. Stylish enough for a cocktail party, flirty enough for a special date and appropriate for almost any social gathering, the little black dress is the backbone of every wardrobe
2. Fitted Jeans: A solid pair of fitted jeans will see you through many occasions. Dress them down or dress them up, jeans are the everyday pant. Be sure yours are properly fitted for maximum impact.
3. Tailored Slacks: A pair of tailored slacks is ideal for almost any occasion that requires business attire. By pairing them with a tailored shirt or matching jacket, your tailored pants will see you through more than just business meetings.
4. Buttoned Blouse: a classic button blouse in white can be paired with anything from fitted jeans to skirts. An easy way to dress up your look, added stylish and classic jewelry will make this piece go even further.
5. Maxi Dress: fun and flirty, the maxi dress isn’t just for formal occasions. Select a color and cut that you feel comfortable in and you will find more and more occasions suited for your maxi dress.

Wishes block style maxi dress.

6. Trench: A classic coat is just as important. Many women turn to the tailored trench, but any lightweight coat cut in a classic line will work. Keep the coat simple by selecting a black one. Your classic black coat will work for any occasion and can be paired with any item in your wardrobe.
7. Tailored Skirt: No wardrobe is complete without at least one tailored skirt. You may decide to select several skirts in varying lengths, but if you only purchase one, be sure it is knee length and tailored.
8. Suit: Worn primarily for business, a suit is an excellent addition to any wardrobe. Keep the color simple to allow for variations. Pairing a black suit with a pink shell, baby blue blouse or a simple white button blouse will allow you to get more use out of the piece.

Nubiano Special Occasion Suit

9. Every Occasion Top: Select one top that is versatile enough to be worn with a variety of bottoms. Select a neutral color that can be used under your suit or paired with fitted jeans. Ideally the piece can be dressed up or dressed down.
10. Black Pumps: No outfit is complete without a pair of black pumps. Purchase a pair of classic black pumps. Perfect with the little black dress, they can also be paired with slacks, a suit or even jeans.
Once you have your wardrobe basics down, use current fashion trends to flesh out your wardrobe. Have fun with it and you will soon see it is possible to go from day time business attire to night time fun by simply changing one part of your outfit.

How to buy wholesale clothing

MGarcia — Fri, 14 May 2010 18:48:41 +0000

Kaelyn Max

When acquiring merchandise for your clothing store or boutique, understanding the process of buying women’s clothing wholesale will go a long way to ensuring customer satisfaction in the most cost-efficient way. Here are some smart guidelines when developing a process to create an exciting inventory that will keep your clients coming back for more.

First, you must have a sales tax ID number. This number should have been issued early on in the process. If you are planning to open a clothing store, you will need to bring a letter of intent to do so in lieu of the tax ID number.

Fashions, by their nature, will change frequently. It’s important to develop healthy relationships with your wholesalers. They are the ones on the front lines of these changing fashions. Once you pick the wholesalers you wish to work with, spend some time getting to know them, informing them of your mission and basic style choices so they can be on the lookout for what you need and like.

Finding good wholesalers can be done over the Internet, or, by making regular shopping trips each year to fashion headquarters in various cities around the world. New York City has an entire district that caters to wholesale fashion buyers. On the other hand, local flea markets are places to find other vendors selling the styles you want to carry. Strike up a conversation and see if they will be willing to share their wholesalers with you.

If you are only selling on the Internet, find a wholesaler who will update you often about new styles, sales, and hot sellers.

Be very careful if you choose to do business with foreign wholesalers. They can generally offer a much better deal around quantity and price, but educate yourself on not only tariffs and taxes, but also on customs procedures. Be sure to request that the packing list be attached to the outside of the box for easy access. Otherwise, customs officials may end up opening the packages and searching them before delivering inventory to you.

A-List Women's Multicolor Tiered Maxi Dress

When first establishing relationships with your wholesalers, be sure to place an initial order of some basic wardrobe staples, like wholesale maxi dresses. Once you receive the first order, you can check the actual quality (if you are buying for the first time from a seller you have not met in person). You also need to see how responsive and accurate in their orders they are. Pictures on a website should be excellent depictions of the items that arrive. Plus, remember you are developing a relationship. Do they ship in a timely fashion? Can you reach them over the phone? Get to know them before you invest further.

As fashions are always changing, be sure to buy what works for your store. Choose a variety of sizes and colors that will appeal to your clientele and have fun doing it!

Where to buy women’s wholesale clothing

MGarcia — Fri, 30 Apr 2010 18:46:40 +0000

If you are in the retail business, you are well aware that much of your profit is dependent on how efficient you are with your wholesale purchase budget. After all, you won’t have much of a profit margin (at least in the beginning, especially if you’re trying to avoid high markups) if you are spending large amounts of your money on simply purchasing clothing. Retail stores such as smaller boutiques know this fact all too well. Since they are usually small and can’t depend on large chains and other retail branches to carry any dead weight, choosing the right wholesale women’s clothing provider is that much more crucial to their overall business success.

Wishes Strapless Tiered Party Dress

Where you actually purchase your wholesale ladies clothing depends a lot on your business model, but no matter your end goal, there are several wholesale sellers that will be able to meet your needs. If your store sells brand name items, you might want to consider buying from vendors who carry these brands. Many times, you can get a good deal if you wait for a surplus sale. Once your business is stable you can stock up on seasonal basics (stay away from fashion trends with a quick shelf life) and save them for the next year. It is especially important to check on minimum purchase requirements in the case of buying directly from vendors, as you will inherently have to mix and match designers, and don’t want to end up spending a huge percentage of your budget on multiple minimum requirements.

Another very simple place to buy wholesale apparel is online. From women’s wholesale clothing vendors, to directories of wholesale clothing, to easily searchable closeout wholesale sales, the internet makes your job as a retail clothing purchaser much easier—so take advantage of it! Many online wholesale warehouses carry thousands of products, ranging all apparel categories including handbags. So if you’re looking to add a little something extra to your women’s clothing offerings, these online wholesale vendors can be a great place to start. They also allow you to be time efficient by allowing you to search within your site for a specific item style or seasonal products. Also, they often feature sale sections on their site so you can browse items you might want to stock up on. Shopping for wholesale women’s clothing online is also a great way to find out which sellers don’t require a minimum purchase, as their policies are very easy to find (especially if they have no minimum requirement). So get searching, there is much to be found, and much fun to be had finding it!

What to buy this summer

MGarcia — Fri, 30 Apr 2010 16:53:12 +0000

This year’s summer fashions will definitely keep you on your toes when you are purchasing merchandise for your boutique or women’s clothing store.

A big trend next season for women’s apparel clothing is in textures: either patterns woven directly into the fabrics, or textures created by draping or folding. This look is good with not just the fabrics, but in the designs of the dresses, shirts and pants. Find styles that utilize these textures to help your clients bring balance to their figures. Ruching on shirts and tanks can create hourglass figures for those who need help on top, and draping can cover hips in flattering ways.

JFW Tangerine Embroider Dress

In style this year will be beads, studs and bright colored sequins. Pastels and bright colors will all be in vogue. Coral is emerging as one of the most popular colors. It looks great on most women, and compliments this seasons colors as well as the very popular black and white.

Dresses will once again be big this year, so keep a variety in stock that include maxi dresses in solids, florals and patterns, . The classic shift is back as well as styles that lean towards the 50s. These styles can be both office oriented and used in casual settings and situations. The summer shifts will allow for catering to all body shapes and sizes. While minis will never go out of style for those with the legs to wear them, this year’s hemlines are holding just above the knee.

Don’t forget that “little black dress” which is always in style. Look for styles that suit your figure. If you want to show off you shoulders, strapless styles look the best. If you like a looser, more comfortable look, go for a dress with an empire waist, and last but not least, if you want to conceal your hips, look for a dress that has a cinched waistband or has a sash at the waist.

Use colorful accessories, to create your own clothing style as well as changing up an outfit so you can wear any dress for many different occasions. Wide studded belts, scarfs, and patterned tights are very popular.

Pencil skirts will be all the rage, especially for those who are looking for work attire. But to transition to a more casual look, keep a stock of A-lines on hand as well, which can work well for both work and casual.

Major themes in styles include a variety of bohemian and bold prints to create a goddess look with less structure. The feminine theme speaks of elegance, in both casual and evening attire. Chanel-like suits, elegant ruffles and vibrant colors make up this theme, in dresses, skirts, tops and jackets. Less is more in the modern styles that also include bold neutrals of grays, blacks, and various shades of white.

When considering shirts, include a variety of styles in crisp white. This classic look will allow customers to easily mix and match outfits so don’t be afraid to go all out in stocking many designs of this fashion favorite. If white is not your color, bold solid color or fun geometrical patterns also dress up business and casual attire.

This year, with many shoppers will be recycling older fashions, so make sure to carry a unique and intriguing collection from your wholesale women’s clothing vendor, using a variety of colors, texture, styles and trends to keep your customers coming back for more.

Now’s the time to start setting up a Valentine’s Day event for your clothing store!

MGarcia — Wed, 10 Feb 2010 23:31:40 +0000

Wishes Square Neck Party Dress

Over the past few years, Valentine’s day has become an important occasion for women to purchase outfits for. Many couples celebrate Anniversaries around this holiday, and new couples are busy celebrating their relationship by going out to eat, or attending an activity together. This has driven up demand for Valentine’s dresses among women. Store owners can capitalize on this by holding a Valentine’s day event in their boutiques.

Why an event?

Events are a great opportunity to get your name out. A store event can be spread on social networking sites like Facebook and Twitter, which can generate a lot of one-day store purchases. They also go a long way toward building brand name and customer loyalty. By having an in-store event, you are able to connect with your community on a personal level. This may be the deciding factor that brings them to you, rather than to a big department store.

Your in-store event is a terrific place to get customer information, too. You can have a raffle, or sample auction. To sign up, you will need customer names, addresses, or email addresses. if you get a great list of email addresses, guess what – you’ve just built yourself a great marketing base!

What to do at an event?

Any event will need more than an occasion to draw people to it. You’ll need some kind of incentive, like door prizes, or free gifts with purchase. Maybe offer chocolates with the purchase of a Valentine’s dress. or coupons to local restaurants (this is a great way for you to partner with other local businesses).

As a clothing boutique, a fashion show can also be an amazing draw. Recruit your best customers as models, and allow them a discount on their outfits as compensation. Invite local press for some publicity on your event.

Set goals

Decide what you want your event to do for you, and then make all preparations what those goals in mind. If you want to establish yourself as a sophisticated shop with exclusive garments, consider having the even catered with light fare, or having a local violinist or cellist play for clients. If you want to be the hip store in town, have a local band play, or get a DJ. Let your clients mingle, and give them plenty of opportunities to see your garments in action.

If your goal is to gather information, do that by finding ways to have your clients willingly share their information. Announce a newsletter and have them sign up, or offer e-mail only coupons. Get your client base connected to you. Make sure everyone knows you have an account on Twitter if you do, and ask them to follow you.

Whatever you do for your Valentine’s clothing event, make sure everyone has a good time, and leaves with a great impression of your store!

Determining your store’s niche

MGarcia — Tue, 19 Jan 2010 17:48:29 +0000

If you’re reading an article online in order to learn what your fashion niche should be for your fashion boutique, you’re already starting off on the wrong foot. I don’t want to chide you too much: you’re doing research and that’s a good thing. You’re also being cautious and seeing what others have done and what advice is out there to help guide you through the minefield of starting a new business. However, I believe you should be starting a fashion boutique because you love fashion. You love making it, you love wearing it, you love seeing other people wear it, and you love helping people find what looks best on them. It’s not rocket science. Knowing comes from within. To know what areas of fashion you should specialize in, you simply to have ask yourself which ones you want to specialize in. There’s a market for men’s shoes, for children’s outdoor clothes, for lingerie and formal wear. Choose enough areas—each one relevant to the other—that you can be supported by a slim minority but not so few specialties that that minority is too slim to support you.

The true niche in fashion boutiques is not just what clothing specialty you decide on; it’s what you do with that specialty that will make you stand out and create your own niche. A niche is a crevice in a rock that no one else can squeeze through. Once you’re there, that’s it. No one can even imitate you because you’re so unique. Think of Boy George. Many posers, few successors. That’s the kind of niche you’re looking for—one that is dug from the energies of your own personality.

Once you know what areas of specialization you wish to include in your boutique, the next significant step is researching your competition to see how exactly how they fail and succeed. It’s necessary to know both. When spy shopping on your competition, ask yourself what do I like about this store and how would I improve it? The best way to get the complete lesson is to know what works and what doesn’t wherever you go. There is no store that is perfect, because none of these stores are yours. This isn’t to say your store is static. Stasis and perfection are different. Your store will grow and change with the fashion seasons, but you will always have the attitude that you are attaining perfection, that your boutique is better than the one down the street. That belief will resonate with your clientele and be the color through which all your fashion selections are tinted.

In a nutshell, the best way to figure out what your boutique’s fashion specialties should be is to ask yourself what fashion you wish to be surrounded by on a daily basis. The first few years of owning a new business you will be in that store seven days a week, nearly twelve hours a day. Be around things that excite you. The next step in creating a true niche is to inflect these specialties, these specific categories of fashion, through your unique personality. The displays, arrangement, clothing, and atmosphere should all be yours. Because no one else is you, you will have a monopoly on your niche

Great Looks for New Year’s Eve Parties!

MGarcia — Thu, 31 Dec 2009 19:05:54 +0000

There are some occasions when just any old thing can be pulled out of the closet and made into an acceptable outfit for going out, and then there are those rare occasions when an outfit needs to make a real statement. Such is the case with New Years Eve. This is the time to show off during the celebration of the year coming to a close and the anticipation of the next twelve months – all in your outfit, and it must be fabulous. Needless to say, choosing a flattering New Years Eve outfit needs a little thought, but it doesn’t have to be a chore.

End the year with a big bang by looking your best! Your New Years Eve outfit should be a direct representation of the night’s events, so make your plans before making purchases. Whether you are attending a formal party or spending a night on the town, you can never go wrong with a party dress and a stunning pair of heels.

Consider what’s in style this season. Sequins, studding, and metallic hues are all current trends and extremely festive for a night of celebrating, especially on New Year’s Eve, which is THE opportune time to sport a little glittery sparkle. Dresses can be found in all lengths and styles at the moment, and if you aren’t really feeling the sequin look, keep in mind that you can never go wrong with a little black dress. This fashion lifesaver can be found in all styles, not to mention, become a staple in your wardrobe.

Keep in mind the glamour aspect, but wear something comfortable and weather-appropriate, especially if you are spending time outdoors. If you choose a bold colored or metallic mini or body contouring dress, keep yourself warm by layering it with a cropped leather motorcycle jacket and a pair of colored or black opaque leggings. Faux fur is also an excellent choice this season and is certain to keep you warm and toasty.

Accessories are a major part of any outfit and should be carefully considered if your clothing is bold and already making a statement. When shopping for heels, choose a stylish but practical pair so that walking and dancing doesn’t become a burden. If your dress is a solid color, jazz it up with a pair of exotic patterned heels or studded strappy platforms. If you choose to wear something patterned, colorful, or all of the above, consider a pair of solid color heels or shoe boots, which are at the height of current fashion. Make sure that your jewelry doesn’t become an overstatement. Keep it simple, classy, and trendy. Finally, remember that toting a large handbag might not be preferable for New Years Eve and a cute clutch is a much easier way to keep track of your necessary items.

Once you have selected your perfect New Years Eve outfit, go ahead and open that first bottle of champagne early and give yourself a toast. You’ll be decked to the nines and ready to celebrate in no time!

What’s New In Fashion for the Upcoming Holiday Season?

MGarcia — Wed, 09 Dec 2009 23:15:16 +0000

The holiday season is here and it is time to find that perfect dress whether it be for a holiday office party, a New Year’s Eve party, or just a night on the town. This year’s styles offer something for everyone, Here are some style trends to look for.

Vibrant Color

Although red is always festive for the holiday, the season, deep purples, sapphires, emeralds or almost any jewel tone is in. Party dresses with animal prints are also in style for this holiday season, especially coupled with solid skirts or sashes.

Silver and Gold are other popular holiday colors, and can also be used to dress up that little black dress that is always in season. Rhinestones, beading and sequins add glamor to any holiday dress. Just remember not to overdue the bling, a little sparkle goes a long way.

If you decide on your favorite “little black dress”, be sure to accessorize it with decorative belts, vibrant colored shawls or gold, silver, or gemstone jewelry. A lace jacket can also glamorize the look. Sequin scarfs are also a popular holiday look, and very affordable.

Style

This season’s styles are flattering to any figure. Trends in the junior party dresses are showing empire waists, usually accented sashes with bows and that are fitted on top, with a strapless, sweetheart or halter neckline and draped and flared below the waist to hide any imperfections. Bubble hems are also very popular, and the perfect body style to show off you legs. This style of dress looks great on women with pear figures that have smaller bust lines, and that carry their weight in the hip and thigh areas.

For those who want a sleeker look, or want to show off their curves, soft, form fitting pleats with rows of draped or rouched fabric all contribute to that contoured look. Although a number of dresses are shorted this year, there is an equal number that fall to the knee, or just above.

The material of choice this season seems to be satin, shiny and elegant. Some styles include lace overlays, rhinestone embellishment, or colorful embroidery to compliment the look. Macrame designs are also very popular for the upcoming season.

For those individuals in colder climates, consider sweater dresses, that not only look great, but are “accessory friendly” and look great with leggings or extra warmth. These dresses are usually machine washable and perfect for all occasions, day or night.

Why do small Clothing Companies need Copywriting Services to help them build their Search Engine Ranking?

MGarcia — Wed, 18 Nov 2009 22:09:49 +0000

Writing for the web is a skill that not everyone employs today. In fact when it comes to copywriting; to be seen on the search engine pages, you might have a challenging task in front of you. Many smaller companies are moving to the web in order to make up for what they may be losing in the current market. People today would actually prefer to shop online in order to bypass all of the long lines in the department stores. In order to get your small company seen on the top search engine pages, you need to employ the proper copywriting services. Here are some of the top reasons and benefits that you could reap if you follow instructions.

1. Copywriting Services have an Edge

The internet is full of duplicated content or sites that look exactly the same when placed next to each other. If you have a product that truly sticks out above the rest then you need the services and the tools to get you on the search engine pages. Copywriting services are affordable and have a creative edge or ideals that you may not have within your own realm of expertise. Outsourcing this sort of material is going to enhance and increase search engine optimization and marketing.

2. Brings in the Long-term Traffic you need!

After your content enriched pages have been created you simply need to get them seen. Once the pages have been put up and your site is up and running you should be receiving daily, automatic traffic. This is usually created by the copywriting services that you have chosen to work with. The top services can tweak and research any of the algorithms so that all of the hard work and math is taken out of the equation for you. All you need to do is watch the long-term traffic roll in.

3. Creates a new Source for Information

Keep in mind when it comes to the internet there are so many sites and information that is all relatively similar to one another. If you want to succeed you need copywriting services that will create content and content pages that are unlike any that anyone has ever seen before. Your information needs to keep keyword or SEO enriched so that the visitor will have no trouble searching and finding your site through the search pages.

When running a small company online you do not always have to worry about the bigger corporation mobbing in on you. This is simply due to the fact that the internet is so large; everyone can use ample space to make a living. A small company that utilizes copywriting services will eventually see a large amount of growth within the online world. In fact if your small business or company is struggling right now because of the failing economy, the internet may be your only option. You would be surprised at the amount of extra revenue you can pull in when you are strategically placed within the top search engine pages.

How can Small Clothing Companies attract Customers to their Online Stores?

MGarcia — Wed, 18 Nov 2009 19:12:40 +0000

When you are preparing to open up your small clothing company to the online world there are a few different small tasks that you need to take care of first. Many people are often mistaken by thinking that all they need to do is create a site and sell their product. There are many steps and strategies that you need to look at in order to get your new small clothing company off of the ground within the world of online shopping. Take a look at this great guide to help you get started.

Your site is going to speak volumes when you are getting started. Think about the customers or the clients and what they are looking for. If your site is all over the place and full of disorganization you may not see the spike in sales that you are looking to see. Make sure that the pages that you create are easily to follow and full of content that your clients want to see. When you are creating a site for a small clothing company you need to have an edge or a trait that will make your company stick out or more well known. Try out a trademark or even a logo of some type so that people know who you are.

Online marketing and marketing campaigns are going to help pull you forward when you get started. After the site has been created now you will need to pull in the traffic that can turn into possible clients or customers. When you start an online marketing campaign you will be utilizing advertisements and even video ads so that you can get your small clothing company out there. Remember, you do not want to overdo it with the advertising, but once you find a happy medium you should start to see daily sales instantly.

You might also want to expand your small clothing company to free online auction sites. This is just like opening your own boutique only you do not have to pay monthly rent, just small fees whenever a sale is actually made. You can create your own page with your own products and pictures. This is another way to get your clothing company out there on the map without acquiring anymore out of pocket expenses. If you are running your own neighborhood boutique, the online auction site is a great way to gradually get into search engine optimization so that your site can create automatic revenue. The only thing that you should have to worry about at that point is shipping and balancing your books!

Small clothing companies do not have a lot of revenue to play around with, which is why the internet is such a great free outlet. If you are looking into creating your site make sure that you have the proper online marketing tools. Set aside some cash for your copywriting services and for your online marketing campaign. Once you start to climb up there in the top search pages you will start to receive instant traffic and automatic sales within a few short months!